MasterCard PayPass product site
The first interactive website in Poland dedicated to MasterCard PayPass “touch-and-go” cards. Website contains all the necessary information of great importance to card users, such as: details on how the system works, security issues, banks where you can get your card and places where you can pay with them.
All the benefits were shown in several mini-games pointing out how much of your time is ridiculously spent for simple activities.
We didn’t want to use a “soulless” product placement, so we created completely virtual products along with their design and brand marks. We became creators of such brands as Fuzz drink, Pik-A-Po green peas, pump Blower and radio receiver Love.
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